慕尼黑市城市形象

全新的慕尼黑市城市形象“einfach München”定义了慕尼黑是一个享受传统文化和创新精神的大都市,黄色的桃心饼干(享受生活)、绿色的圣母教堂(城市的文化)、蓝色的心脏(征着生命的喜悦)三个不同的符号代表了慕尼黑的生活状态和文化基础以及科技的创新。今年7月份开始,全新的形象系统将正式推出,市民可以在整个城市看到慕尼黑全新的城市形象宣传海报、广告等内容。



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